How Do You Learn Product? and Optimizing Your Trial Funnel (with Ruben Gamez)
Best forFounders tuning a free trial that converts worse than they expected.
An episode of Startups for the Rest of Us, 44 min. It plays at the source, on startupsfortherestofus.com.
Listen on Startups for the Rest of UsOur notes
Ruben Gamez of SignWell and Bidsketch answers listener questions with Rob, and the talk goes deep on trial funnels. He explains why added friction helps one of his products and hurts the other, how to handle trial length when users need time, and how founders build product instincts.
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