Non-Technical Founder? 5 Ways to Build Your SaaS Product

Best forNon-technical founders with an idea who don't know how to get a first version built.

Speaker
Adrian Marin
Source
Talk, MicroConf (YouTube)
Published
13 Jul 2026
Length
10 min

MicroConf keeps this talk on YouTube only, so it does not play here.

Watch on MicroConf (YouTube)

Our notes

Adrian Marin lays out five ways a non-technical founder can get a product built: a technical co-founder, no-code tools, low-code tools, one product-minded developer, or a consultancy. He covers the limits of AI-generated software and what to look for in a single hire. He also argues for choosing boring, proven technology.