Why Your SaaS Has a Growth Ceiling (And How to Break It)
Best forFounders whose MRR has flattened even though signups keep coming in.
MicroConf keeps this talk on YouTube only, so it does not play here.
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Jason Cohen argues that most SaaS growth plateaus come from the founder's own choices rather than the market. He shows how to calculate the MRR ceiling your churn rate implies, what cancellation patterns say about product-market fit, why underpricing holds you back, and how a vague ideal customer profile weakens every channel. He also questions whether revenue is really the thing that has stalled.
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