Churn

Churn decides how high a subscription business can grow. Start here for why customers leave and what founders did to bring churn down.

9 entries on this shelf, our first picks at the top

  1. Why Your SaaS Has a Growth Ceiling (And How to Break It)

    Talk, Jason Cohen, 41 min

    Best forFounders whose MRR has flattened even though signups keep coming in.

  2. Dealing with High Churn, Rolling Out an MVP, and More Listener Questions

    Episode, Rob Walling, 31 min

    Best forFounders whose customers leave the moment their project ends.

  3. Overcoming a 40% Decline in MRR with Brian Casel

    Episode, Rob Walling, Brian Casel, 47 min

    Best forFounders watching revenue slide who need proof it can turn around.

  4. How to Fix User Onboarding: 6-Step Framework with Examples from Canva, Grammarly & More

    Talk, Kate Syuma, 24 min

    Best forFounders with decent signups but weak activation who think onboarding means a product tour.

  5. SaaS Product Design: How a B2C App Got to 4% Churn

    Talk, Jacob Wright, 13 min

    Best forFounders who want lower churn and more word of mouth from product polish rather than more features.

  6. Product-Led Growth Explained: The 4 Pillars That Drive Real SaaS Growth

    Talk, Asia Orangio, 46 min

    Best forSelf-serve SaaS founders between roughly $100K and $5M ARR who want better trial conversion and retention.

  7. The 5 Stages of Product-Market Fit (And Why It's Not Binary)

    Article, Rob Walling, 4 min read

    Best forFounders who keep asking whether they have product-market fit and want to know what to work on next.

  8. Improving Your SaaS Onboarding Emails

    Episode, Mike Taber, Alli Blum

    Best forFounders with signups who never come back after day one.

  9. 3 Emails Every Early-Stage SaaS Should Be Sending

    Article, Christoph Engelhardt, 4 min read

    Best forEarly SaaS founders who want quick wins on trial conversion and involuntary churn.