Churn
Churn decides how high a subscription business can grow. Start here for why customers leave and what founders did to bring churn down.
9 entries on this shelf, our first picks at the top
-
Why Your SaaS Has a Growth Ceiling (And How to Break It)
Talk, Jason Cohen, 41 minBest forFounders whose MRR has flattened even though signups keep coming in.
-
Dealing with High Churn, Rolling Out an MVP, and More Listener Questions
Episode, Rob Walling, 31 minBest forFounders whose customers leave the moment their project ends.
-
Overcoming a 40% Decline in MRR with Brian Casel
Episode, Rob Walling, Brian Casel, 47 minBest forFounders watching revenue slide who need proof it can turn around.
-
How to Fix User Onboarding: 6-Step Framework with Examples from Canva, Grammarly & More
Talk, Kate Syuma, 24 minBest forFounders with decent signups but weak activation who think onboarding means a product tour.
-
SaaS Product Design: How a B2C App Got to 4% Churn
Talk, Jacob Wright, 13 minBest forFounders who want lower churn and more word of mouth from product polish rather than more features.
-
Product-Led Growth Explained: The 4 Pillars That Drive Real SaaS Growth
Talk, Asia Orangio, 46 minBest forSelf-serve SaaS founders between roughly $100K and $5M ARR who want better trial conversion and retention.
-
The 5 Stages of Product-Market Fit (And Why It's Not Binary)
Article, Rob Walling, 4 min readBest forFounders who keep asking whether they have product-market fit and want to know what to work on next.
-
Improving Your SaaS Onboarding Emails
Episode, Mike Taber, Alli BlumBest forFounders with signups who never come back after day one.
-
3 Emails Every Early-Stage SaaS Should Be Sending
Article, Christoph Engelhardt, 4 min readBest forEarly SaaS founders who want quick wins on trial conversion and involuntary churn.