Tell Everyone Your Startup Idea

Best forPre-launch founders who are reluctant to talk about their idea with potential customers.

Speaker
Joel Gascoigne
Source
Article, robwalling.com
Published
31 Jul 2012
Length
5 min read

An article on robwalling.com, a 5 min read.

Read on robwalling.com

Our notes

Buffer founder Joel Gascoigne, in a guest post, makes the case against keeping an idea secret. He shares how an apparent competitor with the same name for his earlier startup never launched, and argues that hiding an idea only delays the validation conversations you need, while copycats rarely have the drive to execute.