Finding a SaaS Idea Through 70 Cold Calls
Best forBuilders who would rather code than talk to strangers, and know they need to.
An episode of Startups for the Rest of Us, 35 min. It plays at the source, on startupsfortherestofus.com.
Listen on Startups for the Rest of UsOur notes
Jason Buckingham tells how he found his SaaS idea by phoning businesses in a niche, more than 70 times, and listening for a problem worth solving. It is a story about doing the unglamorous discovery work before deciding what to build.
Filed on the idea validation shelf
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