The State of SEO in 2025

Best forFounders deciding whether SEO is still worth a big bet this year.

Speakers
Rob Walling, Lars Lofgren
Source
Episode, Startups for the Rest of Us
Published
28 Jan 2025
Length
36 min

An episode of Startups for the Rest of Us, 36 min. It plays at the source, on startupsfortherestofus.com.

Listen on Startups for the Rest of Us

Our notes

Lars Lofgren describes how much SEO has shifted with AI-written content and Google's algorithm swings. They cover why ranking has become harder, what AI content has done to search results, and the rise of parasite SEO.