From Idea to Validation: How Tuple Did It
Best forFounders with an idea who want a concrete example of validating through pre-sales.
An article on microconf.com, a 5 min read.
Read on MicroConf blogOur notes
A MicroConf write-up of how Ben Orenstein and his co-founders validated Tuple, a screen-sharing app for developers. They pre-sold annual plans before the product existed and used those pre-sales to test prices well above where they started; the post also covers saving a cash cushion, building an audience first, and launching sooner than feels comfortable.
Filed on the idea validation shelf
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